Data Viz Done Right

December 24, 2017

Makeover Monday: Americans Favor Fake Christmas Trees More and More

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And with this post, another incredible year of Makeover Monday is done and dusted. My expectations have been ridiculously exceeded and I can't wait to see how we break down even more barriers and get even more people involved next year.

Here's my challenge for everyone that participates...Get one new person to participate. That's it! Simple! Do it! Everyone will benefit.

For week 52, Eva chose a simple viz from Statista about real vs. fake Christmas tree purchases by Americans. We switched to fake about eight or nine years ago and haven't regretted it one bit. Every year we think about that one tree we have saved.

Statistic: Christmas trees sold in the United States from 2004 to 2016 (in millions) | Statista

What works well?

  • Nice interactivity on the tooltips
  • Colors are easy to distinguish
  • The tops of the stacked bars allow you to see the overall trend of all tree purchases

What could be improved?

  • Including all of the labels on the bar is distracting
  • Remove the shadows from the text
  • Use colors that are associated better with trees (like green)
  • Use a more impactful title and the wrapping is sloppy
  • Use a smaller footer that won't take up way so much space

My Goals

  • Complete something quick; it's Christmas Eve after all
  • Find something interesting in the data
  • Use Christmasy colors
  • Use a title that tells the user what they're seeing

With those goals in mind, here is my last Makeover Monday for 2017. See you next year!

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